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Phần 4: Vietnamese cuisine wins U.S. Diner’s hearts | Vietnam Today

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OnceIcametoOakland,I
noonesellingVietnamesebanhmi.
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Phần 40%
Vietnamese cuisine wins U.S. Diner’...

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Once I came to Oakland, I saw no one selling Vietnamese banh mi.

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So I decided to run this business.

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It took almost a year to understand their preferences.

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But once they enjoyed it, word spread fast.

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Each day, his bakery produces from 4,000 to 5,000 banh mi and has remained a local favorite for over 30 years.

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They really love Vietnamese pickles.

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Over time, they can even order a banh mi in Vietnamese.

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Adjusting recipes to suit local taste is now common among Vietnamese restaurant owners.

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This restaurant has been serving diners since 1985 with a majority of customers being Americans and foreigners.

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Was very good, very, I would say fills me up and very warms me up when I eat Pho

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Beyond taste, friendly service and competitive pricing are key to success.

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Americans highly value service quality with 9 to 10 percents sales tax and a 10 percents tip.

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A bowl of Pho costs at least 20 percents more for them.

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That's why service quality is critical.

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According to IBIS World and Yelp business data, by 2024, over 9,000 Vietnamese restaurants operate in the US.

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The subtle combination of traditional cuisine with creative twist to match western tastes is becoming the key for many Vietnamese eateries to win over the global diners.